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Loyalty division

Your Loyalty partner

Our loyalty division was founded in 2015 as a separate unit within The Cookware Company. As housewares experts, we focus on a brand portfolio of own brands & key partnerships including collections of cookware, knives, tableware, cutlery & glasses. With our ample knowledge of the business & years of experience, we build tailormade 360° marketing plans, adapted to the needs & wants of the retailer.

Today, loyalty programs are as popular as ever. We are currently running programs all over the world – from Belgium to New Zealand!

Loyalty programs
Loyalty programs
Loyalty programs

Our service

We are driven by passion, experience & excellent results.
Our aim is to establish loyalty that lasts a lifetime. What sets us apart?

Customized approach

Customized
approach

We offer our customers a personalized & full-service approach. This means more control and a higher level of service. Our team goes the extra mile before, during & after the program.

Complete portfolio of brands

Extensive portfolio
of brands

Our portfolio includes own brands & exclusive partnerships with aspirational houseware brands that share our love of design & innovation. Together we create premium collections for a luxurious cooking & dining experience.

Years of experience

Years of
experience

Our dedicated loyalty team of in-house experts has ample knowledge of the business and years of experience under its belt. Through sharp analysis we achieve success.

Our brands

Discover our brands

Our brand portfolio includes own brands and key partnerships. As housewares experts, we are known for effective campaigns featuring popular collections of cookware, knives, tableware, cutlery and glasses.

Our experience

Over the past years, we have established a unique position as a global loyalty player, from Norway to Mexico.
Having implemented successful loyalty programs at more than 85 retailers in Europe & Asia, we help create a strong recurring customer base.

Albert Heijn
Billa
E. Leclerc
Maxima
Mercator
Carrefour

DID WE SPARK YOUR INTEREST?

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